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One Year Later, DSCC’s First Ad of Cycle Still Resonates with Voters as Health Care Premiums Rise Across Country

Updated Health Care Hub Details Cost of Republican Sabotage with Premium Increases as High as 20 Percent

The DSCC released its first ad of the cycle one year ago on the threat Republicans posed to Americans’ health care – a message that still resonates with voters as GOP efforts have caused health care premiums to rise across the country. New figures on the updated DSCC health care hub show premium increases as high as 20 percent by 2019 in states across the country.

From Democratic Senatorial Campaign Committee Spokesman David Bergstein:“These premium hikes are a direct result of Republicans’ work to undercut the health care system, and it could still get worse for families across the country. From shoddy, short-term plans that eliminate pre-existing condition coverage to an age tax, the Republican health care plan is a bad deal for patients and their families, and voters will hold them accountable in November.”

Take a look at how much your premiums could increase by 2019 as a result of Republican sabotage:

Earlier this week, the DSCC released a six-second, non-skippable YouTube bumper ad that asks, “What Has The Republican Health Care Plan Cost You?” The ad will reach targeted voters in Indiana, Missouri, Minnesota, Nevada, North Dakota, Ohio, Pennsylvania, West Virginia, and Wisconsin as part of an ongoing six-figure buy.

When Republicans began to push their harmful health care agenda, the DSCC immediately joined voters in holding them accountable. Last March, the DSCC first launched its 30 second health care spot, “The Price,” — described as a “gut punch of an ad” by MSNBC’s Rachel Maddow — alongside a health care website. Since then, the DSCC has released Google search advertisements; 6-second non-skippable Youtube bumper ads in 9 states; full-screen Google takeover ads against Sens. Heller (NV), Flake (AZ), Cruz (TX) and Gov. Scott (FL); geo-targeted Google search and display ads around 4th of July parades and events; Pandora radio ads against Sens. Heller (NV) and Flake (AZ); a set of six-second, non-skippable bumper flock ads against Sens. Heller and Flake and potential Senate candidates in 8 states; and Google search and Facebook advertisements highlighting how the GOP plan fails the “Jimmy Kimmel test.” The DSCC is the first campaign committee to utilize Google’s innovative bumper and full-screen takeover ad formats this cycle.

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